For digital products brands
Digital products with upsells built in
A digital product has no shipping costs, so every upsell is almost pure margin. Start with a low-priced entry product and offer the next step right after payment.
- 14 days free
- No credit card
- Orders straight into Shopify
Offers that fit a digital products order
Ideas to start from. Every one of them is a block or a step you switch on in your funnel.
- Bundle
The e-book plus the workbook, or all preset packs at once
- Order bump
A checklist, a video walkthrough or the audio version for a few euros
- Upsell
The full course or a 1-on-1 call after the entry product
- Downsell
A mini-course or a single module instead of the full course
Why funnels work for digital products
Start small
A €7 product turns a stranger into a customer; the upsell is where the margin is.
Lead funnels
Collect emails with a free guide first, then follow up with automations.
No stock, no shipping
Every extra product sold is extra margin, without extra work.
Templates to start from
All templates€7 tripwire
A tiny first purchase with a timer, then the real offer as upsell and downsell.
E-book / guide
Sales page with chapters and a guarantee, checkout, and a download page.
Online course
Curriculum, teacher, three price tiers, FAQ, a coaching upsell and a welcome page.
Presets & digital assets
Before/after slider, previews, two collections and a course upsell. Ends on a download page.
Questions
How do buyers get their files?
Put the download link on the thank-you page, which only buyers reach, or send it with an automation email right after the order.
Can I sell without Shopify?
Yes. Shopify is optional; payments go through your own Stripe account.
Other kinds of shops
Build your first funnel in minutes
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